As you deploy some form of Internet of Things within your business – perhaps to better understand your customer, offer more specialized features and services, or explicitly to cut your competition off at the pass– you should be thinking about how to get the most out of the new technology.
It’s almost a cliché that your business needs every advantage it can leverage to outperform the competition. On the technology front, there are a handful of emerging and maturing products and services that can help you differentiate yourself from the rest of your industry and in fact outperform them.
The retail universe is starting to resemble a science fiction movie; as technology evolves at a feverish pace, the presence of everything from delivery drones leaving warehouses to customer location beacons on the retail floor is changing what it means to sell products to consumers.
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