Monthly Archives: January 2021

How Software Can Improve Retail Marketing

| By Steve Pollak

Steve Jobs hated the thought of an Apple computer sitting on a shelf in a big box store sandwiched between competing products where an uninformed clerk would recite the specs of each to an unfamiliar customer.

Case Study: Improving Digital Signage In A Retail Setting

| By Steve Pollak

In electronics stores around the world, one of the largest technology companies on the planet had a particularly pesky problem with its digital signs becoming distorted.